In all cover, I was never busted by a deer. Even after shooting a deer, another deer still could not spot me. He stood looking for me to no avail. He looked and stomped, but never spotted me from 40 yards away. I also had deer walk directly under me looking up at me in a pine tree. The tree is much darker, but somehow the colors adapt and blend with the surroundings. I personally am more impressed with this camo than with the brands twice as much.
My only draw back I found was with the bomber jacket, they run a little small. My jacket fit fine everywhere except a little short in the arms. I would order one size up. Bibs are extremely comfortable as well as the base layers.
Link to ASAT site: ASAT Camo
It should be noted I am not affiliated with ASAT, nor am I compensated by them.